With the Majorca store, Rafa Iboléon, director and owner of the new Kare outlet, is targeting both international and Spanish residents on the island and communications on all channels are in presented in three languages.
"This island's appetite for style and elegance is the perfect match for our brand universe,” said Kare CEO Peter Schonhofen. “In addition, Mallorca has a wide range of villas and apartments which provide the ideal potential for our creative furniture brand and the KARE wow effect."
"We offer a strong appeal to shoppers with a product range that is unique in Mallorca, is attractively showcased and available to go,” Iboleon said. “On an island, in particular, immediate availability is a big advantage over having to wait a long time for something to be delivered from the mainland.”
Since it was founded in 1981, Kare Design GmbH has grown to include its own shops in Munich, Regensburg and Vienna. The company also has 100 franchise shop partners in more than 40 countries, as well as shop-in-shop sales areas, an online store and its Stierblut fashion subsidiary.
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